INTEL: ADS IN VR

Infinite Realities. Endless Product Placement.

Intel’s True VR wants to be one of the first major VR streaming platforms to offer media placement specifically for VR. So they asked us to create an experience they could use to sell brands on the idea of advertising in VR. Yes, it’s an ad for ads. The idea was simple, make the most immersive and intense experience possible to highlight how engrossing VR is, and how fully you can draw an audience into the world of the brand. Then, get really carried away calling out the product placement.

Role: Senior Copywriter
Agency: Agency Inside
Client: Intel - True VR

So you may think, “Hey! He said this was in VR!” You’re right, I did. But since no one is watching these things in VR, we made a non-VR ad, for the ad about the ads in VR.

Also, the 360 piece is below. Fire up your headsets.