IBM: JOURNEY TO AI

Breaking Down Enterprise AI for the (Business) Masses

With ChatGPT and Midjourney stealing all the headlines and original works, Enterprise AI may not be the sexy face of AI, but it does make all the money. Unfortunately being important to the future of businesses doesn’t make AI any less complex for clients who are engaging for the first with something like a Watson. We created this animated B2B short to explain in simple terms what AI does for businesses and how data collection, analysis, and governance work and are implemented. That way, decision makers and C-suite types can feel more assured about the choices they’re making with regards to AI, IBM, and Watson. All without extra fingers on hands.

Role: ACD
Agency: AKQA
Client: IBM Watson